The Luxury Wing of Central Phuket
Central Phuket Floresta sounds like another mall on the island, but it is just a massive extension of the original Central Festival. The two wings combined cover an immense surface on three or four levels. With an ever-growing population, the Phuket Festival was getting too crowded, parking was impossible, and weekends were seriously packed. As it is on the outskirts of Phuket town, it somehow appeals more to the locals than tourists.
The first year was confusing because many of the original shops were relocated to the new building, and it was a little quiet. But Central knows its customers well; the balance is back, and both sides are starting to be busy. In addition, the new branch placed its bet on food and new, ambitious entertainment venues.
Oto Play Park
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Children enjoy unique immersive play experiences, alongside trampolines, slides, a climbing wall, and modern pretend-play areas, all in a safe, beautifully designed environment. Play is supervised by our professional nanny team, while parents relax just steps away. OTO Play Park & Restaurant is also Phuket’s most loved birthday venue, with a dedicated birthday team organising everything — from interactive shows and quests to full event planning. The parent entry fee is fully redeemable as food & beverage credit, so you can truly sit back and enjoy.
Location: Central Floresta Phuket – Floor B
Website: phuket.otoplay.co
1st Floor: Luxury Brands
Like in all malls, the first floor is mostly dedicated to luxury flagship brands with the usual names: Gucci, Hermès, Bvlgari, Prada, Dior, Balenciaga, Coach, Michael Kors, etc. These big, bright shops always seem empty, and it is always a bit of a mystery how they survive with so few customers. The first floor is also where occasional car sales and seasonal events are held.
Brands on the ground floor of Central Phuket Floresta: Tiffany & Co, Balenciaga, Louis Vuitton, Coach, Chanel, Kate Spade, Bottega Veneta, Burberry, Saint Laurent, Gucci, Hermes, Versace, Zegna, etc
Central Department Store
Further behind is the department store that has moved from the original building. Here, you can find all the cosmetic brands you are familiar with. Expect a lot of upmarket names but more mainstream names such as Armani Exchange, Calvin Klein, Diesel, and a lot of fashionable bags. The far end is where all the households have moved to, and this area is quite interesting as it often addresses people living here.
Jim Thompson
Jim Thompson is a famous Thai brand known for its superb silk products, blending traditional craftsmanship with modern designs. The brand offers a surprisingly wide range of silk items, including scarves, cushion covers, fashionable bags, and lightweight clothing for men and women, perfect for Thailand’s warm weather. One of the most popular items is the charming little elephant silk toys, which make ideal souvenirs to take home without breaking the bank.
Food Court and Central Food Hall
The lower floor of Central Phuket Floresta is popular with a vast and very well-supplied supermarket, including a wine cellar, a food court, and a selection of excellent local restaurants (actually, these are branches of local restaurants).
Maimorn Cuisine
Maimorn Cuisine is a branch of the well-known Maimorn Forest Restaurant in Phuket Town, which has been popular with locals for years. The menu covers a good range of classic Thai favourites, fresh seafood, and Phuket specialities. The crab curry and the stir-fried morning glory are consistently good. Portions are generous, and the setting is comfortable without being overpriced. It’s one of the better options on the ground floor of Floresta, especially if you want proper local food instead of a chain restaurant.
Location: G Floor, Central Phuket Floresta
Tel: 076-368-096
Open: 10 am – 10 pm
Chilli Thai Restaurant
Chilli Thai is a well-known franchise with branches in most large malls across Thailand. The menu covers dishes from all regions, including Isaan salads, southern curries, and central Thai stir-fries. The Floresta branch has a few items not found at other locations, including oversized cockles and a regional seafood platter. It’s a reliable pick if you want familiar Thai food in a clean, air-conditioned setting. Nothing too adventurous, but the quality is consistent and the portions are decent for the price.
Location: G Floor, Central Phuket Floresta
Tel: 076-609-036
Open: 10 am – 10 pm
Restaurants List in the Floresta Wing:
| Restaurant | Cuisine | Floor |
|---|---|---|
| Maimorn Cuisine | Phuket seafood | G |
| Laem Charoen Seafood | Thai seafood | G |
| Kub Kao’ Kub Pla | Thai | G |
| Boon Tong Kee | Hainanese chicken rice | G |
| Chilli Thai | Thai (all regions) | G |
| You & I Premium Suki Buffet | Shabu-shabu buffet | 3rd |
| Sushiro | Conveyor belt sushi | 3rd |
| Thai Brasserie by Blue Elephant | Upscale Thai | 3rd |
| Muteki by Mugendai | Japanese omakase | 3rd |
| Su Va Na | Fine dining (underwater) | B |
| Food Court | Mixed Thai | G |
Central Phuket Floresta Lower Floor and Entertainment
There are quite a few attractions on the lower floor of the mall.
Aquaria
Aquaria is a gigantic aquarium featuring Suvana, a high-end restaurant. Next to it is an interactive 3D museum where you can take funny selfies.
Open: 10.30 am – 7 pm
Price: Adults 981 baht, children 531 baht (3-11 years old)
Bookings: Book here
AR Trick Eye Museum Phuket
The AR Trick Eye Museum Phuket is an interactive attraction located at Central Phuket Floresta near Phuket Town, on the way to Patong Beach. It features 3D artworks enhanced with augmented reality (AR) technology, allowing visitors to step into the scenes for creative photos and videos. Themes include underwater settings, fantasy worlds, dinosaurs, and ballet dancing.
Central Festival Wing
Central Phuket’s Festival Wing is the original side of the mall, popular for its wide loop layout and central courtyard, which often hosts events like car shows and sales. The first floor features a supermarket, fashion stores such as Uniqlo and Jaspal, and a food court. The second floor is busy with international brands, sports shops, and chain restaurants. The third floor has fast food and a cinema, while the top floor is dedicated to beauty salons and clinics.
Getting to Central Phuket Floresta
You can access Central Floresta directly from Central Festival by crossing a vast indoor bridge above the main road. If you drive a car, I’d recommend parking at Central Floresta; it’s a lot easier and has a lot of space (for now).
More Photos of Central Phuket Floresta
More about Central Phuket
Central Phuket Floresta Info
Location: Phuket Town
Address: 199 Central Phuket Floresta, Unit No. 126 Moo 4, Tambol Vichit, Phuket, Amphur Muang, Phuket 83000
Open: 10:30 am – 10 pm
Phone: 02 508 8988
Central Phuket Floresta Map
Get the directions on your phone: https://goo.gl/maps/mLHftCNrrFG3AJED7
Where to Shop in Phuket
